The service found hundreds or even thousands of problems. What to do next and how not to get confused in such a volume of information, read this article.
Everything is easier than it seems
First of all, you need to focus on page load time and critical SEO errors. This is the most profitable investment of your efforts and resources.
Next, you should fix the remaining problems from the “Critical Errors” block. They will make your website much more comfortable. If you sell products and services of the middle and premium segments, then be sure to fix the problems from this block. Otherwise, they will make your site cheaper.
The criticality of the remaining items in the report depends on the specific situation. For example, if you have a news publication edited by professional journalists, then errors from the “Interface Spelling” section are prioritized for correction. If you have an information portal and users read something on your site most of the time, then the “Text readability” section is critical for you. If your site is related to financial transactions, then all items from the security section must be corrected.
Consult with your specialist so that he can help you determine priorities for fixing problems from the report.
Draw up a technical task
The next step will be to draw up a technical task for the execution of the work. We recommend that you start by speeding up the site. This is the most difficult, but also the most cost-effective part. If a specialist can speed up the site, then he doesn’t mind all the other errors from the report.
Here is an example of the terms of reference:
Hello there. I ask you to speed up the site by correcting the errors indicated in this report https://site-alarm.com/tools/page-checker/code in the Critical Errors section, in the "Computer, download speed" and "Mobile, download speed" lists.
The site runs on Wordpress/Bitrix/framework in PHP.
I ask you to specify the execution time in hours for each item of the report.
Next, you will receive from a specialist a table with a list of jobs and the number of hours for them.
A few important nuances: - Ask to indicate not the total time, but the time for each item. This will make it easier for you to compare offers between performers and find inconsistencies if you come across an unscrupulous performer. - The shorter the task, the better. The specialist who reads your assignment wants to understand as quickly as possible whether he will cope with it or not. This is the whole point of the primary TK. It is better to discuss all the nuances and details directly in correspondence. At the same time, check how well the specialist is guided in detail. This will help determine his qualifications.
Find a contractor
You can find a contractor anywhere, maybe you already have one. We will list the most popular and universal ways to find a contractor and their features.
Freelance exchanges
A few important nuances:
- Split tasks into small stages and make payment/prepayment before the start and end of each. So, you reduce financial and time risks to a minimum. It turns out that you are risking only a few thousand rubles, and the specialist is risking no more than 1-2 working days. You can even enter into a secure transaction (BS) for the amount of prepayment for the stage. For example, the cost of work is 15 thousand, you divide them into 3 stages, the prepayment for stage 1 is 2500 thousand. It is for this amount that you conclude the BS.
- Make a deal with a freelancer on the exchange to be able to leave a review. So, he will have something to risk. This will provide you with a reasonable level of guarantees. Coming up with additional ways to provide guarantees, such as concluding a contract, is not cost-effective and makes no sense. You will simply weed out a large number of candidates due to excessive suspicion, and increase the costs of concluding a transaction, which will be taken into account in one way or another in the estimate of work.
- Try to show your best side as a customer. So, you will be able to choose from a larger range of candidates, therefore, you will be more competitive with other similar customers.
- Scammers on freelance exchanges are easy to figure out, they either have an empty profile, or the account was registered less than 3 months ago, or there are negative reviews in the account. When communicating, they try to get to work as soon as possible. Because when you talk to any other candidate, even the most inexperienced, you will immediately see the difference in professionalism between a scammer and even a beginner.
- Intermediaries are also easy to figure out. In their profile, they have projects of all kinds, that is, there is no pronounced specialization. When discussing a task, they ask PRO your budget before finding out all the details of the project. They ask few clarifying questions, insist on a large prepayment (and generally focus more on negotiations than on the project), avoid making secure deals. Intermediaries are bad because they take at least 50% of their budget for actually playing the role of a “broken phone” between you and the performer.
Web Studios
You need to find a web studio that has its own vacant production facilities. It so happens that the web studio calls the deadlines for completing the task x3 from reasonable, and begins searching for the direct contractor immediately after signing the contract and receiving the prepayment.
Signs of a good web studio: - Ready to start work right away. - Connect you and the direct executor so that he can ask clarifying questions about the task. - They themselves offer you comfortable working conditions for both sides. Their goal is to make cooperation as easy as possible so that you come back.
In fact, working with a web studio, you buy a ready-made, specialized management resource in the field of web development. Decide for yourself for your business, develop this profile management skill yourself or buy a ready-made one.
A few important nuances: - Send the task to those web studios that are advertised in yandex.direct. They are the ones who are currently looking for customers, therefore, they have production facilities available. Otherwise, there is a risk that you will be subcontracted. - Often web studios consist of 1-2 people and even rent a separate office. This is a common phenomenon, do not be intimidated by it.
Candidate selection
Everything is simple here: choose the first one who has passed all the checks and arranged you for the cost.
If you want to find a candidate cheaper, then remember PRO the price, quality, speed ratio. Trying to find a white swan, you will most likely come across a situation where, having received a win in one, you will receive a drawdown in the other.
If you want to bring down the price by forcing several candidates to compete with each other, then the one who currently has a drawdown on orders and is ready to dump more will remain. But dumping is not a price reduction, but a postponement of payment. In the future, the candidate will still recoup financially on this or that little thing, plus he will include in the estimate the labor costs of the dumping game.
It is worthwhile to understand pricing when there is some kind of discrepancy in the price offers of candidates, and you can’t figure out what. Then it’s worth delving into the question in order to put all the dots on I and discover some useful subtleties from the world of web development.
Act
Make up the TOR right now and place it on the stock exchange [freelance.ru ](https://freelance.ru /) or [avito] (https://avito.ru ), or send TK to several web studios. It will take from 15 minutes to half an hour. Share your experience by sending a message to the mail admin@site-alarm.com or in technical support telegram chat. So, we will be able to advise you and add new details to this article.