Lessons
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Introduction
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SEO
- Snippet's clickability in search engines
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Indexing
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Headings H1-H6
Images have the "alt" attribute.
The Title attribute of links
Content robots.txt
Duplicate "title"
Duplicate "description"
Human-understandable name of the picture
Rules for formatting text on a page
Micro-markup format requirements and recommendations
Validation microdata Google
Human-friendly link format
Errors in Robots.txt
The content of the site map
The site map file
Link formatting requirements
Hreflang tag
"canonical" tag
Spelling of interactive interface elements
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Speed
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Reduce the number of network requests
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An overabundance of small pictures
Grouping CSS files
Grouping JavaScript files
An overabundance of font files
Redirects when uploading files
Availability of end-to-end CSS, JS files
Uploading duplicate files
Using JavaScript facades
Redirecting JavaScript code
Redirect from/to www version
Using sprite technology
The video player is connected correctly
- General assessment
- Configure the server
- Speed up the display of the first content
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Reduce the size of graphic files
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Minification of the embedded JavaScript code of the page
Minification of the embedded CSS code of the page
Minification of images without loss of quality
The total size of all images on the page
Font Optimization
An overabundance of monochrome icons
The presence of a monochrome font
Data optimization:Image URLs
Animated image format MP4, WEBM, SVG instead of GIF and WEBP
Cropping monophonic fields in images
Using the WebP format in images
Too high-quality images without using compression
Suitable video bitrate
Excessively large images
- Server performance
- Fix the locks
- Reduce the amount of code
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Reduce the number of network requests
- Mobile adaptation
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Software errors
- Code
- Mail operation
- Availability
- Server Settings
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Convenience
- Text readability
- Interface
- Visual defects
- Interaction with other programs
- Image Favicon
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Vulnerabilities
- Code
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Server Settings
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Uploading all page files via HTTPS
Strict-https header for increased security
Private access to service files
Encrypted IPv6 connection
Enabled error display in the north
SSL certificate validity
HTTPS Availability
Redirects to protected
Vulnerabilities of a secure SSL connection
HTTP headers for increased security
- Third-party services
The video player is connected correctly
The video player on the page is placed with the following code:
<video poster="/preview-image.png" preload="none">
<source src="./video-file.mp4" type="video/mp4">
<source src="./video-file.webm" type="video/webm">
</video>
Here are some simple guidelines that will help improve the user experience of your customers:
- Specify the
preload="none"attribute. This will prevent the video file from being preloaded. Without it, the page will load the first few seconds of the video, which will weigh like the rest of the page along with the pictures. This slows down the page loading a lot. - Specify the poster in the attribute `preload=”none”’. A poster is a preview image that is displayed by default until the user starts playing the video.
- Specify the video in 2 formats: WebM and MP4. The first format is the most modern and weighs the least. But it is not always supported by operating systems. Users will save this video to their computer and will not be able to play it.
- For each
source, specify thetypeattribute. - The aspect ratio of the poster must match the aspect ratio of the video file. If your video is FullHD with an aspect ratio of 16:9, then the poster should have the same aspect ratio.
Also, our check checks the presence of video files and a poster, as well as the fact that they can be opened and played.